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Friday, 17 October 2008 |
By Strategic97 Profits97
 Social Proof as it Relates to Business
Social proof is a psychological phenomenon that occurs in social situations where people do not know how to act or respond to something. The phenomenon was put to the test in 2007, when the Washington Post sent famous virtuoso Joshua Bell to play violin in the Washington DC subway during the morning rush hour. Joshua stood in the subway and played his $3.5 million Stradivarius violin, but almost nobody noticed or stopped to listen to him. At the end of an hour of playing, he had collected a total of $32 (not counting a $20 bill left by someone who recognized him).
How could anyone pass up a free concert from the famous violinist? Social proof. Most of the people who walked past did not know quite what to make of Joshua Bell, so they took their cues from everyone around them. Since everyone else was waiting for a cue, no one stopped to listen. Some of the same people would no doubt appreciate the quality of his music when surrounded by the trappings they expect of |
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Last Updated ( Friday, 17 October 2008 )
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Thursday, 16 October 2008 |
By Matt Bacak
 The importance of articles in today's websites and internet based companies are immeasurable. They dictate a lot in the success and the drive of traffic into one's site. It has become a key element in making a site work and earns a profit. A website operator and owner must have the good sense to include articles in his or her site that will work for them and earn them the many benefits articles can give to their site.
Articles have been known to be the driving force in driving traffic to a website. Articles are a factor in giving site high rankings in search result pages. The higher a site ranks the bigger slice of the traffic flow pie he gets. With a huge number in traffic flow, there are more profits and more potential for other income generating schemes as well.
But, it is not just about stuffing your site with articles; they have certain requirements as well. These requirements must be met to obtain the maximum benefits an article will provide for your site. A well written article will |
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Last Updated ( Thursday, 16 October 2008 )
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